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.bayern Domain for the Free State and Bavarian Municipalities
The .bayern Domain was the third top-level domain in Germany with a regional reference, following .berlin and .hamburg. Since 2011, the Free State has been striving for its own TLD, which went online on September 30, 2014, at 12:00. The Bayern Connect GmbH, with managing director Caspar von Veltheim, was awarded the contract for the administration and allocation of Bavarian regional domains. By early October 2017, there were around 32,000 websites with the .bayern domain extension. These include FC Bayern with www.fc.bayern, the Ministry of Finance with www.finanzministerium.bayern, the traditional brewery Erdinger at www.erdinger.bayern, as well as smaller companies like Seidl Floral-Energie GmbH & CO. KG with www.greenbar.bayern. The prices for .bayern domains range from approximately 30 to 66 euros per year.
Guidelines for a .bayern Domain
Any individual, company, association, or website operator with an administrative contact in the Federal Republic of Germany can apply for a .bayern domain. Registrants must provide personal data such as first and last names, a functioning email address, as well as a telephone number and valid address. Many interesting web addresses such as volkstracht.bayern or brauereien.bayern are still available. Addresses like buadep.bayern or aldi.bayern are also still open. However, it is advisable to avoid Bavarian domains with brand references as such TLDs can lead to legal disputes.
.bayern - Umlauts as Characters Allowed
Characters allowed for a .bayern domain include letters from A to Z in uppercase and lowercase, as well as numbers from 0 to 9. Hyphens are allowed as long as they are not placed at the beginning and end of the domain. Certain umlauts like ü and addresses like Müller.bayern are also possible.
State TLD with Regional Relevance
Bavarians have a strong sense of regional identity, which is evident from the fact that before the introduction of the region-specific domain, some companies used the Belarusian country TLD .by as an abbreviation. For internet users, the origin of a business or operation with a Bavarian top-level domain is quickly recognizable. Additionally, short web addresses are easy to remember. Websites with thematic or local relevance are easier to find in regional searches on search engines. A good ranking is not necessarily guaranteed. For example, a website with a .de domain related to Bavaria may be listed before a .bayern domain. However, it is beneficial for personal or company identification that the domain extension for the Free State can also be used as an email address.
Partly better positioning for local search terms on Google & Co.
High recognition value
Regional websites stand out with a .bayern domain, emphasizing local and thematic relevance
Premium domains still available at low costs
Regional or Thematically Relevant Top-Level Domains
For other regions in Germany, suitable endings are also available with TLDs such as the .ruhr Domain, .saarland Domain, or .nrw Domain. However, it may not be beneficial for every company and business field to refer to their regional origin with a domain. As an alternative, thematically relevant top-level domains such as the .photography Domain, .shop Domain, or .blog Domain are available.
